New playlist! #4 Slowfall: When you need something slow for the fall mood, you have this.

The new look of Meadow

So, this is it. This is the new look of Meadow, and we're very excited about it! :)

So you might wonder "Why did they remake everything to this? Everything looked just fine as it was before!" Well, from a year with tons and tons of negativity happening globally I felt it was time for a change from our side. I was tired of just pushing product, which in all honesty isn't very important when people are scared, isolated and extremely uncertain of their own future. Not to mention all the racism, hate and conflict that plagues the world.

I was tired of the serious attitude as a store and I was tired of the black and white sterile look that we've been running with for the last 10 years. Sure, it was slick, clean, cool and "Scandinavian", but there are also a gazillion other stores doing that; and plenty doing much better than what we ever could. So I decided to go the opposite direction and try to have as much fun as possible. And really, where would you rather work? In a place that amongst the structure and functionality tries to have fun and not being too serious about it self, or in a place where presenting and pushing products is 95% of everything you should do?

But, at the same time, this site will actually make easier for you to shop anyways. We're presenting filters for you to see what sizes are available much quicker than before and full size charts of more or less every piece of garment. It takes a helluva lot of work from our part to give you this, but we believe it's worth it.

Well, I hope you enjoy our new site! But if you don't, that's alright too :)

meadowweb about the new meadow site